Over the past decade, Daraz PK has transformed how Pakistan shops online. From small towns to major cities, millions now turn to this digital marketplace for everything from electronics and fashion to groceries and home essentials. With its growing mobile-first approach and massive sales events, Daraz PK in 2025 stands as Pakistan’s #1 e-commerce platform. Whether you’re a buyer shopping for offers or an entrepreneur trying to sell, understanding how Daraz operates is crucial to maximize your online experience.
What Is Daraz PK?
Daraz PK is an e-commerce platform operating in Pakistan since 2012. Acquired by Alibaba Group in 2018, Daraz has expanded into a robust online shopping ecosystem that connects buyers and sellers across the country. The platform offers:
- Thousands of verified sellers
- Cash on delivery and digital payments
- Wide range of product categories
- Discount events like 11.11 and Black Friday
- A mobile app that powers most transactions in 2025
It’s more than a marketplace—Daraz is now a household name, redefining online shopping in Pakistan.
How Does Daraz PK Work for Buyers and Sellers?
For Buyers
- Easy Search & Filters: Find your product by keyword, category, price, or ratings.
- Secure Checkout: Choose from multiple payment methods including JazzCash, Easypaisa, cards, or cash on delivery.
- Daraz Wallet & Vouchers: Save more with in-app wallets and discount codes.
- Nationwide Delivery: From Karachi to Gilgit, Daraz delivers across all major and minor cities.
For Sellers
- Daraz University: A free learning hub that trains new sellers.
- Manage campaigns, inventory, orders, and results with the Seller Center dashboard.
- Daraz Express (DEX): Logistics support for faster deliveries.
- Payment Cycle: After an order is confirmed, sellers get paid, usually within 7 to 14 days.
Whether you’re a buyer or a seller, Daraz PK offers a seamless digital experience tailored for Pakistan’s market.
Daraz PK App Features in 2025
The Daraz app is central to the platform’s success, with over 10 million downloads and rising. Here’s what’s new in 2025:
- AI Product Suggestions: Smarter search that learns your preferences
- Live Shopping Streams: Watch sellers demo products in real-time
- AR Product Previews: See how furniture or fashion looks before buying
- Gamified Shopping: Earn coins, rewards, and vouchers through in-app games
- Offline Mode: Browse previously viewed products without internet
With a mobile-first audience, the Daraz app ensures shopping on-the-go is intuitive and fast.
Daraz Sales Events: 11.11, Black Friday, and Ramadan Deals
Daraz’s massive sales campaigns have become national shopping festivals. Here’s what to expect:
11.11 Sale (Singles’ Day)
Held every November 11th, this is Daraz’s biggest sale featuring discounts up to 80%, flash deals, and free shipping.
Black Friday / Big Friday
Late November brings tech and fashion sales, bundled offers, and bank-exclusive discounts.
Ramadan & Eid Sales
seasonal savings on cookware, clothes, and groceries that are perfect for getting ready for Eid festivities.
Other Notables
- Birthday Sale (October)
- Independence Day Sale (August 14)
- Mobile Week (Q2 each year)
These events drive millions in traffic and orders, making Daraz PK the go-to platform during Pakistan’s peak shopping months.
Top Categories and Trending Products on Daraz PK
In 2025, Daraz PK continues to diversify its offerings. Top categories include:
- 📱 Electronics & Mobiles: Samsung, Xiaomi, Infinix, Tecno
- 👚 Fashion: Unstitched suits, branded shoes, abayas, bags
- 🛒 Groceries: Monthly rations, snacks, health drinks
- 🏡 Home & Living: Bedsheets, kitchen tools, décor
- 💻 Computing & Gaming: Laptops, keyboards, gaming chairs
Trending Products in 2025
- Smartwatches under PKR 3,000
- Budget smartphones with 5G
- Eco-friendly home products
- Local skincare and organic beauty
- Home gym equipment
These reflect changing Pakistani consumer behavior—value, utility, and digital lifestyle are top priorities.
How to Make Money on Daraz PK (with Updates for 2025)
Becoming a Daraz seller in 2025 is easier than ever. Here’s a step-by-step guide:
- Sign Up on Seller Center
Visit seller.daraz.pk and register with CNIC, phone number, and bank info. - Upload Products
Use proper titles, images, and SEO descriptions. Avoid duplicates. - Learn via Daraz University
Access tutorials on pricing, shipping, and campaign participation. - Set Up Daraz Express (DEX)
Register for warehousing and fast delivery. - Join Campaigns
Apply to sales like Mobile Week or 11.11 for more exposure. - Optimize
Use Seller Score metrics and respond quickly to buyers to increase visibility.
Pro Tip: Local sellers offering COD, fast dispatch, and competitive pricing thrive fastest on Daraz PK.
Is Daraz PK Safe and Reliable for Shopping?
Yes — Daraz PK in 2025 has significantly improved trust and safety:
- Buyer Protection: Refunds guaranteed for fake, damaged, or undelivered items
- Verified Sellers: Check the “DarazMall” tag for trusted brands
- Secure Payments: PCI-DSS compliant for online payments
- Customer Reviews & Ratings: Real feedback helps buyers make informed decisions
- Customer care is available 24/7 via chat, email, and phone.
Daraz’s Alibaba backing ensures ecommerce security standards remain high and transparent.
Alternatives to Daraz in Pakistan (Brief Comparison)
While Daraz PK is the leader, other platforms also serve online shoppers:
| Platform | Key Strength | Limitation |
|---|---|---|
| OLX | Secondhand marketplace | No buyer protection |
| Telemart | Tech-focused | Smaller variety |
| PriceOye | Authentic gadgets | Limited categories |
| HumMart | Grocery specialist | Limited to big cities |
Still, none match Daraz PK’s scale, seller support, and campaign-driven traffic.
FAQs About Daraz PK
1. What is Daraz PK?
Daraz PK is Pakistan’s largest online shopping platform offering products in various categories including electronics, fashion, groceries, and more.
2. Is Daraz PK available in all cities of Pakistan?
In fact, Daraz PK offers delivery services via Daraz Express to over 500 cities and towns across Pakistan, including rural areas.
3. How can I monitor my order from Daraz PK?
Log in to your account → Go to “My Orders” → Click “Track Order” to see live delivery updates.
4. Can I return products on Daraz PK?
Yes, you get 7–14 days to return eligible items using the Return Center on the Daraz app or website.
5. How do I register on Daraz PK to sell?
Register at seller.daraz.pk, upload your product listings, and start selling after verification.
6. Is Daraz PK safe for online payments?
Absolutely. It uses encrypted payment gateways and offers buyer protection for added security.
7. What are the best Daraz PK sale events?
11.11, Black Friday, Mobile Week, and Ramadan Sales offer the highest discounts and most traffic.
Author Info
Author: Aero Media Team
Published: July 2025
Aero Media is a leading digital content studio specializing in tech, ecommerce, and regional market trends across South Asia.
Conclusion
Whether you’re a shopper chasing unbeatable discounts or an entrepreneur looking to grow your online business, Daraz PK remains Pakistan’s most trusted and dynamic e-commerce hub. From smart features to seller support and national delivery, it’s built for the local market—by design.
Explore Daraz PK now and experience the future of online shopping in Pakistan! 🛒📦
